Alternative Media as Critical Pedagogical Intervention Against Neoliberalism and Racism

Emil Marmol


The corporate news media serves as the primary instrument by which the ideologies of neoliberalism and racism are transmitted and solidified in the public mind. In contrast, alternative news media provides counter-hegemonic content that disrupts corporate media messages. This paper calls for a transformative and revolutionary pedagogical intervention encouraging educators to fuse alternative media content with a critical media literacy framework in their classrooms. It provides examples of how to facilitate the introduction of alternative news into the curriculum to challenge and break classist and racist frames that are reproduced by the corporate media.


Alternative media; Critical Pedagogy; Race; Class; Neoliberalism

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